WSJ: How Real Estate Uses Big Data to Track Clients
A Wall Street Journal article last May how some major real estate companies like Sotheby's are partnering with a new crop of data analytics companies to identify and target prospective home buyers and sellers using public records. Sitting in bed at 1:40 a.m. one morning last November, Jon Hoefling was thinking about selling his 4,300-square-foot home in Morgan Hill, Calif. While browsing Facebook on his phone, he clicked on a real-estate ad offering to estimate his home’s val
WSJ: How a Condo Association Could Kill a Sale
If you are considering buying or selling a condo, you might find this article in the Real Estate section of today's Wall Street Journal interesting. Some key excerpts: Mortgage lenders are stricter when financing condos and may decline a home loan if the condo association isn’t financially stable. ... Lenders are stricter when financing condos because the homeowner isn’t solely responsible for maintaining the value of the property. When someone buys a condo, they’re also purc
Our San Jose Listing Sold in 12 Days! With 7 offers!
Bay Area Real Estate Market Still Hot! Recently, I featured a new home listing on Ludlow Court, in the Evergreen area of San Jose. I wanted to update you on the final outcome. This home - a cute 1400-ish square foot home - sold in 12 days and had a total of 7 offers. It was listed at $679,000 and sold for $720,000. The property was remodeled by the owner (the kitchen was updated by Jerry, the contractor we recommended) and was beautifully staged by our fabulous stager Ma
